PURE Bioscience

Recent Media Coverage

Voice America Radio, December 11, 2009: Radio Host Jill Buck interviewed Michael Krall, on Go Green Radio, a channel on Voice America Radio, the largest producer of original Internet talk radio programming in the world. The broadcast can be accessed by clicking here.
The San Diego Daily Transcript, November 24, 2009: The San Diego Daily Transcript published an article titled “Pure Bioscience disinfectants to launch next year” in the November 24, 2009 edition of The San Diego Transcript regarding PURE’s agreement with Charlotte Products. This article can be accessed by clicking here.
The Cleanzine, November 20, 2009: Cleanzine published an article by PURE Bioscience Director of Regulatory Affairs and Senior Microbiologist Dolana Blout on “Cleaning tips for this winter” in the November 20, 2009 edition. The article discusses the effectiveness of SDC in keeping a healthy and clean home this winter, and features a SpectraSan24. This article can be accessed by clicking here.
Greener World Media, November 20, 2009: Greener World Media published a byline by PURE Bioscience CEO Mike Krall titled “How Silver Can Bring a New Element to Green Chemistry” on November 20, 2009. The article was featured on two Greener World Media web sites simultaneously, GreenerDesign.com and GreenBiz.com, and discusses the effectiveness of SDC. This article can be accessed by clicking here.
MSN Money, October 27, 2009: Published a brief in the Market Report section on PURE’s announcement that its SDC-based hard surface disinfectant is effective against the 2009 H1N1 and is included on the list published by the U.S. Environmental Protection Agency of antimicrobial products effective against the 2009 H1N1 flu strain. The article can be accessed by clicking here.
San Diego Transcript, October 27, 2009: Published an article entitled, “PURE Touts Disinfectant as Effective Against Swine Flu,”covering the announcement that the (SDC) antimicrobial is effective against the 2009 H1N1 flu virus. The article can be accessed by clicking here.
Forbes.com, October 26, 2009: Forbes published a byline by Michael Krall titled “EPA Classifies “Green” Antimicrobial as Pesticide — Do Regulations Need a Refresh?” on October 26, 2009 in the “Executive Journal” section of Forbes CEO Network. This article can be accessed by clicking here.
TheStreet.com, September 4, 2009: Gregg Greenberg interviewed Mike Krall on the use of SDC as a hard surface cleaner, in response to the Swine Flu outbreak. The interview can be accessed by clicking here.
The New York Times, August 23, 2009: Reporter Natasha Singer published an article titled “How to Kill Germs, and Consumer Resistance” in the August 23, 2009 edition of The New York Times. The article discusses the current uses of SDC as well as the broader market opportunity for the technology. The article can be accessed by clicking here.
Food Production Daily, August 19, 2009: Reporter Guy Montague-Jones published an article titled “EPA registration approves sanitizer for food processing plants” in Food Production Daily regarding Pure Bioscience’s announcement of EPA approval for SDC’s use in food processing and production industry as well as restaurants and private homes. This article can be accessed by clicking here.
MEDCITY NEWS, August 5, 2009: Reporter Mary Vanac published an article titled “Cleveland Clinic takes an equity stake in Pennsylvania antimicrobial drug developer” on August 5, 2009 regarding Pure Bioscience’s agreement with the Cleveland Clinic. This article can be accessed by clicking here.
Biotech Transfer Week, August 5, 2009: Reporter Ben Butkus published an article titled “Cleveland Clinic Inks Separate Research Pacts with FTA Therapeutics, Aspect Medical Systems” in the August 5, 2009 edition of BioTech Transfer Week on genomeweb.com regarding PURE’s agreement with the Cleveland Clinic. This article can be accessed by clicking here.
CleanTech Brief, August 3, 2009: PURE Bioscience CEO Michael L. Krall published a byline article titled “Innovation: Silver Is The New ‘Green’” in the August 3, 2009 edition of CleanTech Brief about the current “green” movement, the evolution of silver technology, and the effectiveness of SDC. This article can be accessed by clicking here.
Crain’s Cleveland Business, July 30, 2009: Reporter Shannon Mortland published an article titled “Cleveland Clinic takes equity stake in Pa. pharmaceutical company” in the July 30, 2009 edition of Crain’s Cleveland Business regarding PURE’s agreement with the Cleveland Clinic. The article can be accessed by clicking here.
Forbes, July 30, 2009: Reporter Jonathan Fahey published an article titled “PURE Bioscience Looks for Silver Lining” in the July 30, 2009 edition of Forbes. The story appeared in the “Out Of the Labs” column and focuses on the science behind SDC and the many uses of the technology as well as the Cleveland Clinic announcement. The article can be accessed by clicking here.
MSN Money, July 30, 2009: MSN Money published a brief on July 30, 2009 in their “Market Report – In Play” section covering PURE’s announcement of their partnership with the Cleveland Clinic. The article can be accessed by clicking here.
StreetInsider.com, July 9, 2009: StreetInsider.com published an article on July 9, 2009 in their “Morning Movers” section commenting that PURE’s stock could be surging on reports that the Obama administration, as well as other worldwide officials, could be preparing for another wave of the A/H1N1 virus. The article can be accessed by clicking here.
Wall Street Transcript, June 2009: Reporter Michelle Risley published an article titled “MICHAEL L. KRALL – PURE BIOSCIENCE (PURE)” in the June 2009 edition of Wall Street Transcript based on her interview with Michael L. Krall on May 13. Additionally, the article was picked up on Yahoo! Finance. The article can be accessed by clicking here.
Chemical Week, May 25, 2009: Reporter Rebecca Coons published an article titled “Disinfectant Market Rises on Health Concerns” in the May 25, 2009 edition of Chemical Week. The article discusses the broad use of SDC as a specialty chemical, as well as the key markets served. The article appeared both online and in the print issue of Chemical Week and can be accessed by clicking here.
TheStreet.com, May 7, 2009: Reporter Gregg Greenberg published a video interview titled “Anti-Swine Flu Stock Breaks Out” in the May 7, 2009 edition of TheStreet.com based on his conversation with Michael L. Krall. In the interview Michael discussed how the Company’s SDC molecule is positioned to protect against the Swine Flu and other dangerous viruses, while also explaining the larger business opportunity for SDC. The video interview was published on the website and is searchable via Yahoo! Finance and other popular online financial destinations via the Company’s ticker. The video can be accessed by clicking here.
Food Engineering Magazine, April 2009: Senior Editor Kevin T. Higgins published an interview under the title “Engineering R&D: Nanoscale silver on deck” in the April 2009 edition of Food Engineering Magazine. In the interview, PURE discusses the regulatory approval process of silver dihydrogen citrate for food-contact. The article can be accessed by clicking here.
TheStreet.com, April 28, 2009: Reporter Robert Holmes published an article titled “Swine Flu Stocks to Watch” in the April 28, 2009 edition of TheStreet.com following his interview with Michael L. Krall. PURE Bioscience is included in a portfolio of stocks expected to benefit from the recent outbreak of Swine Flu and the buzz surrounding it. The article can be accessed by clicking here.
MarketWatch, April 27, 2009: Reporter Val Brickates Kennedy published an article titled “Shares of Niche Antiviral Drugmakers Rocket on Flu News; Major Antiviral, Vaccine Makers also Gain” in the April 27, 2009 edition of MarketWatch. The article states that PURE Bioscience stocks are up following the outbreak of the swine flu virus. The article can be accessed by clicking here.
San Diego Daily Transcript, March 25, 2009: The San Diego Daily Transcript published a brief on March 25, 2009 titled “Pure Bioscience establishes distribution in India” covering the distribution in India announcement. The article can be accessed by clicking here.
TheStreet.com, May 6, 2009: Gregg Greenberg, TheStreet.com, interviewed Mike Krall on May 6, 2009 in front of the New York Stock Exchange about how the Company's SDC molecule is positioned to protect against Influenza and other dangerous pathogens, while also explaining the larger business opportunity for SDC. The video can be accessed by clicking here.
Xconomy San Diego, March 23, 2009: Reporter Juhu-Pekka Tikka published an article titled “Pure Bioscience Sets A Silver Standard for Germ-Killing Products” in the March 23, 2009 edition of Xconomy San Diego regarding the use of silver (SDC) as a “non-toxic, “green” alternative to chlorine, formaldehyde and other commercial disinfectants that have drawn some environmentalists’ ire.” The article can be accessed by clicking here.
Bloomberg Radio, March 17, 2009: Reporter Jerry Azar of Bloomberg interviewed Mike Krall, President and CEO of Pure Bioscience, for his program “Bloomberg on the Ball” which ran live on Bloomberg Radio on March 17, 2009 and is archived on the Bloomberg website. The show centered on the effects of bacteria (i.e. Staph) and other contagions in sports at all levels as well as the business and industry overall. The broadcast reached more than 500,000 listeners globally, and can be accessed by clicking here.
Forbes Video Network, March 12, 2009: Reporter Michael Ozanian of Forbes Magazine interviewed Mike Krall, President and CEO of Pure Bioscience, for his program “SportsMoney” which ran live on Forbes Video Network on March 12, 2009 and is archived on the Forbes.com website. The show centered on the effects of bacteria (i.e. Staph) and other contagions in sports at all levels as well as the business and industry overall. The broadcast reached more than 7 million listeners globally, and can be accessed by clicking here.
Fox Business, December 30, 2008: Reporter Jenna Lee of Fox News interviewed Mike Krall, President and CEO of Pure Bioscience, for his program “” which ran live on Fox Business on December 30, 2008 and is archived on the Fox Business website. The broadcast reaches more than 30 million viewers globally, and can be accessed by clicking here.
Chemical Engineering News, December 8, 2008: Chemical Engineering News published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
San Diego Union Tribune, December 2, 2008: Reporter Terri Somers published an article titled “El Cajon Biotech Gets Collaboration with Ciba” in the December 2, 2008 edition of the San Diego Union Tribune regarding the partnership between Pure Bioscience and Ciba. The article can be accessed by clicking here.
Knobias, December 1, 2008: Knobias reporter Fain Hughes published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
M2 Europharma, December 1, 2008: M2 Europharma published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
MSN Money, December 1, 2008: MSN Money published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
Reuters, December 1, 2008: Reuters published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
The San Diego Daily Transcript, December 1, 2008: The San Diego Daily Transcript published a brief regarding the partnership between Pure Bioscience and Ciba which can be accessed by clicking here.
Xconomy San Diego, December 1, 2008: Reporter Bruce V. Bigelow published an article titled “Pure Gets Global Marketing Partner for Germ-Killing Compound” in the December 1, 2008 edition of Xconomy regarding the partnership between Pure Bioscience and Ciba. The article can be accessed by clicking here.
Voice of America Radio, November 8, 2008: Reporter Peter Clottey of Voice of America interviewed Mike Krall, President and CEO of Pure Bioscience, for a radio broadcast which ran live on “Nightline Africa” on November 8, 2008 and is archived on the VOA website. The broadcast reached more than 100 million listeners globally, and can be accessed by clicking here.
Voice of America, November 7, 2008: Reporter Peter Clottey of Voice of America interviewed Mike Krall, President and CEO of Pure Bioscience for an article on how the Company is working with several African countries to improve the quality of water and agriculture. The article appeared on VOAnews.com, and can be accessed by clicking here.